OxLEP Business

Integrated communications campaign promoting business support

OxLEP Business, a Local Enterprise Partnership in Oxfordshire, were looking to collaborate with an experienced creative communications agency to deliver an integrated campaign to promote their European Regional Development Funded (ERDF) business support programmes;

  • Innovation: for innovative businesses across sectors
  • Elevate: for start-ups and growing businesses
  • eScalate: for scale-ups and social enterprises
photo of ipad showing a video of business talking about business support Oxlep business social media image with black lady in the centre smiling
OxLEP Business social media image promoting grant funding with icon of graph and arrow pointing up Photo of ipad with website view
photo of laptop with a video playing of a business support case study

How we achieved success …

In order to deliver a successful integrated campaign for promotion, our communications team developed a long term plan highlighting key activity and dates, with a more detailed three month strategy which included marketing activity, design assets, event opportunities, cross channel digital and PR.

We managed and successfully delivered:

  • top level content planning & strategy
  • key messaging
  • branding
  • marketing communications
  • online banners
  • case studies (written & video content)
  • animation videos
  • editorial, social media management & PR

Each programme was closely evaluated to refine our strategy, measure KPIs and introduce new ideas and opportunities.

3 images of oxlep business business support case studies
The Blooberry team are really easy to work with and have spent a lot of time building a fantastic relationship with us. They understood our objectives from the off and have created perfect solutions to promote our ERDF funded business support programmes. They have been excellent at getting to know our target audiences and business support on offer and combine this knowledge with innovative design and editorial. It’s due to their hard work that our programmes have been as successful as they have. It is a joy working with Blooberry”
Helen Brind, OxLEP Business Growth Hub Manager